A word from the Sponsors (Click here)

Description of the Award from sponsors

Have you, your team, or your organisation been responsible for producing something creative which has achieved a real impact in a business context?

We are looking for Dorset�s most outstanding and results-driven creative project. It could be an individual, group of people or a complete organisation which ends up as our winner!

Whether you�re an advertising, marketing or PR department or agency who has completed a ground-breaking campaign with tangible results, a web designer who has created a stunning or interactive site which has increased online sales, an architect who has designed a building for the community, a company who has invested in art for staff morale, or an entrepreneur who has used creativity to build your business. The options are endless.

Entry Criteria/Eligibility

If you apply creativity in your role, or if you are responsible for introducing a supplier to do it on your organisation�s behalf and it achieves results � then tell us about it!

Did your new brochure inspire a turnaround of your company�s success?
Did your innovative use of space revitalize a worn-out district?
Did your recent advertising campaign reinvigorate a tired offering?
Has creative use of your website turned a corner for the business?
Did the clever use of other�s products sell your development faster than you could build it?
Has your strategic re-brand brought about the intended outcomes or has it delivered far, far more?

All you need to do to convince the judges that your project is worthy of the Creative Project of the Year award, ie demonstrate how the project has benefited its audience. This may be demonstrated by positive consumer feedback alongside a well-written brief; testimonials from happier staff or simply from your balance sheets. The more convincing the argument, the better your chances of winning!!!

The judges will choose the finalists and winner based on:

1. The more unique the project the better, judges will be looking for a projects that show real creativity of ideas and design.
2. How this project benefits Dorset first - as well as a wider community second?
3. Creative excellence - the projects have to show good creative interpretation of a brief.
4. How well the candidate measures the impact of the creative project.

Supporting Documentation

You must provide supporting recommendations from your, or the relevant organisation's, clients / customers on the real impact of the creative project.

Written statements, press cuttings, endorsements, case studies, marketing materials and relevant literature which made up any element of the campaign, any research which quantified the campaign�s results.

Project literature, materials or support evidence may be supplied by hard copy to Liz Lean PR Ltd at the address below.

Entry Deadline

Closing dates for Nominations is 21st September 2007.

Judging will commence in October 2007. Shortlisted businesses may be asked to undertake a short presentation to a small judging panel about their project and its outcomes.

The judging panel will be led by Chief Executive of Arts Institute Professor Bartholomew and joined by a series of objective professionals from the marketing and arts community.

A word from the Sponsors

The Arts Institute - a world class creative environment.

The Arts Institute at Bournemouth has been a provider of specialist education opportunities for over a century and is a college with a well established reputation, locally, nationally and internationally. We are renowned for our specialist knowledge in areas of art, design, and media. Our breadth of study options from short courses to M.A. is complemented by our close links with industry and our training and consultancy provision at an international level.

At the Arts Institute, we are committed to enhancing the development of businesses within the creative industries and their contribution to the economy. As well as working with new companies, we are excited about working with existing businesses and being able to promote and support creativity.

In addition to our consultancy packages, we offer a wide range of other services, such as our standard short courses, and our more intensive professional practice courses, allowing you to bring the creative world into your working environment. We can also help you to develop the creativity of your staff through our staff development opportunities and work place taster courses.

We are supporters of Dorset Business, and are sponsoring the Creative Project of the Year Award to encourage and support new and developing creative businesses in Dorset.

Liz Lean PR

Liz Lean PR Ltd is a proactive and results driven public relations and marketing consultancy with some of the most heavyweight clients in the South Coast region. It consists of a team of ten academic and highly experienced professionals with a creative approach to marketing and public relations. They forge close links with clients, becoming a part of their team to deliver thorough and effective campaigns on both a local and national level.

Liz Lean PR enjoys an enviable location in Sandbanks, Poole and was founded by Liz Willingham (nee Lean) in 1998. It has a strong portfolio of clients, serving business to business and business to consumer clients across a wide range of sectors including the professional services, tourism, retail, leisure, charity, arts, hotel and catering, care, sports, local government, health and fitness, logistics, design, telecommunications, healthcare, new media, IT, print, and marine.

The company offers more than pure public relations activity; providing tangible advice and assistance on general marketing activities, event management, and is renowned for its networking skills, regularly bringing organisations together for mutual benefit. Liz Lean PR has undeniably some of the best contacts with business leaders across the region and beyond.

Sponsored by The Arts Institute and Liz Lean PR

Top of page